Not Another Bunch Of Flowers Launches Bespoke Gift Box Subscription Service
Many people send tokens of their well-wishes when someone is first diagnosed with an illness. As treatment goes on and on, it can get harder and harder to choose a gift that’s sensitive, meaningful and relevant. It’s lovely for those going through treatment to receive little treats to provide a little boost and act as a reminder that someone is thinking of you and rooting for you. Not Another Bunch of Flowers offer a new bespoke gift box subscription for regular gift deliveries. The service is completely bespoke but was introduced with the intention of sending a gift to coincide with every chemotherapy session (usually 6 gifts in total with a gift sent every 3 weeks.
How it works: The customer supplies Not Another Bunch of Flowers with a budget, frequency of gifts and total number of gifts. A list of suggested gifts is shortlisted. The suggestions can be amended to suit the recipient. Not Another Bunch of Flowers willI then get in touch with the customer before every treatment session to check that they are still happy with their selection of gift(s) and to see what message they would like to include. All gifts are lovingly wrapped, include a handwritten message and are pretty, pampering or practical plus safe for use during treatment and welcome in hospitals.
Although the gift box subscription was introduced for chemotherapy patients, as it is a completely bespoke service there is an option for everyone; gifts suited to men, women, new-mums, teens and more! It can be applied to any illness, treatment regime, pregnancy and birth. It has already proven really popular with families, groups of friends or work colleagues who club together to buy a selection of gifts to be spread out to coincide with the treatment sessions.
Editor’s Notes: Not Another Bunch of Flowers
Not Another Bunch of Flowers is an online web shop set up by Anikka Burton to help friends and family of poorly people make thoughtful gift choices for their loved ones.
Anikka was diagnosed with breast cancer in 2011 aged 33, and has had the full works of chemotherapy, targeted therapy, radiotherapy, hormonal therapy and 5 operations to date. When first diagnosed, Anikka’s friends, family and colleagues sent so many bunches of flowers that she ran out of vases, jugs, pint glasses… until she was putting them in saucepans and anything else that would hold water! Not Another Bunch of Flowers was founded on the principle that whilst flowers are bright and beautiful amongst the gloom of illness, there are only so many a girl needs!
Buying an alternative present can be a difficult choice: some usual food and drink gift options may be off the cards; some ingredients in toiletries must also be avoided by some, such as parabens, sulphates and even some natural ingredients. Not Another Bunch of Flowers helps shoppers pick out the right practical (never boring!) gifts for those going through chemo, such as eye masks, button front pyjamas, beanies, and all sorts of bits and bobs you would never have thought of if you hadn’t been through it yourself.
Not Another Bunch of Flowers is generally known for supplying gifts for cancer patients – due to Anikka’s personal story and the resulting PR. However, Not Another Bunch of Flowers also sells general get well gifts, hospital gifts and gifts for mums-to-be and new mums.
The website offers a wide range of gifts such as jewellery, nightwear, quilts, puzzles, beauty products and sweets. You can also buy cards for every occasion: get well cards, empathy cards, cards for mums-to-be or birthday cards. And on top of that the website features a blog where you can find supportive and useful tips for specific situations.